About Us:

Our company name is BIRA and we are located in city Bihac, Bosnia and Hercegovina, Europe. Bira is specialized in production of domestic refrigerators and freezers useable capacity of 80 to 300 liters. Our production line capacity is 400.000 pcs. Per year.Bira is a subsidiary of a greater group named Robot Group, who besides of a production of domestic appliances by it s powerful infrastructure in sale of domestic appliances represents a largest on the South-east Eurpean market with annual output about 100 000 000 USD.Robot Group is a private trade company dealing with production, services, export, transportation and distribution of goods in South-East Europe, through wholesale departement and a chain of retail-sale subjects in ownership of this company.Relaying to twenty year long tradition in the domestic appliances production, our construction team is continually working on the improvement of the programme and development of the new products, satisfying desires of the choosy customers, by its design and quality.Technological development that is coordinated with the ecological standards, together with the qualified personnel is our guarantee for the qualitative product and entrance to the new markets, to wich BIRA is successfully adapting.Competitive is what makes us stronger and more creative, and the price policy is our main weapon that is used in the competition with others.Changes and the oscillations of the dynamic market are continually monitored in order to adapt and satisfy the requirements of it.